Here in Web Comm, we’ve always got an eye on new technologies that will help us tell the Tufts story. One of the latest tools we’ve been using is Storify. It’s a tool for building narratives out of content from various web sources, ranging from tweets and Facebook pages to videos, photos and links. Major media organizations such as The Weather Channel, The Washington Post and Al-Jazeera have used Storify to complement their traditional newsgathering operations by pulling together user-generated content and other content from the social web. The service has gotten a lot of attention as one of the next big things in online journalism, winning the 2011 Knight-Batten Award for innovation in journalism and TIME magazine named it one of the 50 best websites of 2011). Sounds right up our alley!
So far, we’ve used Storify in a number of ways, mainly to pull together some of the great conversations we have on Twitter. We collected some silly reasons to attend Tufts, said goodbye to President Bacow and hello to President Monaco, and pulled together all the buzz leading up to the start of the fall semester.
We’ve also used Storify to archive our new #wonderwednesday feature on Twitter, where we ask our followers open-ended questions like “Where is someplace you’ve never been but really want to visit?” and “If you could know one language that you don’t know now, which one would it be?” We then embed the Storify code in a post on our Jumble blog. #wonderwednesday has been a great way to get to know our community a bit better.
Tools are shiny, but they are best employed in the service of a solid goal. With Storify, we have found a great way to get more out of the content both we and our community are creating on the social web.