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Tufts Health Communication » Health Messaging

How Can Health Communicators Help Prevent the Spread of Measles?

How Can Health Communicators Help Prevent the Spread of Measles?

ShareMeasles, a disease preventable through vaccine, can result in serious health implications, and possibly death for more vulnerable members of the population. Earlier this year, a measles outbreak at Disneyland launched a frenzy as both pro-vaccine and anti-vaccine advocates alike reached out to the media to discuss their side of the vaccination issue. For public health professionals, a vaccination seems obvious. Why would an individual choose not to protect themselves, their family, and their community … Read entire article »

Filed under: Health Messaging

The Importance of Health Literacy in Today’s Health Care Landscape

The Importance of Health Literacy in Today’s Health Care Landscape

Share Health literacy is essential to meaningful health communication and informed health decision making. “That health literacy is explicitly mentioned several times within the Affordable Care Act demonstrates how important it is to the rapidly evolving healthcare field,” says Sabrina Kurtz-Rossi, Assistant Professor of Public Health and Community Medicine and Director of the Health Literacy Leadership Institute at Tufts. Sabrina provides both upcoming and currently-practicing health communications professionals with the tools and skills they need to … Read entire article »

Filed under: Faculty, Health Literacy, Health Messaging

Master’s in Health Communication a Laughing Matter for Cartoonist

Master’s in Health Communication a Laughing Matter for Cartoonist

Share I didn’t expect that grad school would be a step on my path to becoming a better cartoonist, but here I am! I’m finishing up my master’s degree in health communication, and the Tufts program has been exactly what I needed. I’m an indie cartoonist and a member of the local comics collective Boston Comics Roundtable. I’m also an employee at Massachusetts General Hospital, and a few years ago, I started introducing healthcare themes into my comics. Then I attended … Read entire article »

Filed under: Digital Health Communication, Health Messaging

I’m Beautiful the Way I Am

I’m Beautiful the Way I Am

Share This fall, New York City Mayor Michael Bloomberg launched a new public health communication initiative, I’m a Girl. The campaign aims to enhance young girl self-esteem and counter the unrealistic images of women portrayed by media. It’s a collaborative effort of several city agencies including the Human Resources Administration, The Center for Economic Opportunity., The NYC Commission on Women’s Issues, The Administration for Children’s Services, The Department of Youth and Community Development, The Department of … Read entire article »

Filed under: Health Messaging

Big Data Shows Monday is Key to Health Messaging

ShareNew research shows promise about when to disseminate health communication messages for smoking cessation campaigns. The study, published in the Journal of American Medical Association, Internal Medicine shows that people are most likely to consider quitting smoking on Mondays. Tobacco use accounts for at least 30% of all cancer deaths and 87% of lung cancer deaths, according to the American Cancer Society. Nearly 44 million Americans still smoke. New Monday Pattern Discovered The researchers were comprised of a collaborative group from San Diego State University, the Santa Fe Institute, The Monday Campaigns and Johns Hopkins Bloomberg School of Public Health. They looked at Google searches from 2008 to 2012, in six languages (e.g. English, French, Chinese, Portuguese, Russian and Spanish). Their findings revealed a weekly pattern in quit smoking search behaviors—a consistent … Read entire article »

Filed under: Health Messaging