Mass Energy Lab, Inc. has an immediate need for an Energy Efficiency Marketing Specialist with demonstrated ability to develop and implement marketing strategies that drive demand for energy efficiency solutions.

Responsibilities:

  • Contribute to the design, management and execution of marketing programs
  • Manage marketing campaign timelines and budgets
  • Measure and analyze marketing campaign effectiveness and make recommendations to optimize.
  • Conduct primary and secondary research that will inform marketing strategies
  • Promote and manage sponsored events
  • Manage schedule for relevant industry conferences
  • Assist in lead sourcing and driving leads through the qualification process

Foundational skills in the core marketing competencies: strategic planning, competitive intelligence, new product development, communication, messaging and branding, market research, decision analytics, customer advocacy development, and pricing and reimbursement.

Apply here.