Food values: Fresh and local! Exotic and convenient!

On the T this week, just before the start of new school year studying food choices, I just loved seeing these two ads next to each other:

From Drop Box

Our food system offers many wonderful contrasts like this: sometimes we can spend a leisurely Sunday exploring fresh, traditional and local food — but sometimes we want a jolt of fast, new caffeinated drinks from far away. My own fridge is full of such contradictions. Care to guess what opposites might lurk in there?

Will Masters

Professor Friedman School of Nutrition Science and Policy, Tufts University

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