Tufts Guidance Label Project Funded by AB InBev Foundation

The Foundation funded researchers at Tufts University School of Medicine to develop Global Alcohol Guidance Labels that could be used by brewers to inform evidence-based product labeling. These guidance labels seek to promote alcohol health literacy and include messages on alcohol-related harms such as disease and injury, as well as actionable advice about how to avoid harmful use. Alcohol labeling is an evolving area of research, and the Tufts Global Alcohol Guidance Labeling Project is incorporating the newest research into their development process. AB InBev has started the implementation of the guidance label per the 2020 Smart Drinking goal.

Read more: https://abinbevfoundation.org/wp-content/uploads/2020/12/ABIF-Summary-Report_FINAL-WEBSITE-v4.pdf