Social Media Specialist [Vizcaya Museum and Gardens, Miami, FL]

Vizcaya Museum and Gardens

Vizcaya Museum and Gardens is a National Historic Landmark, accredited by the American Alliance of Museums and located on Miami’s spectacular Biscayne Bay.  Vizcaya consists of 14 historic buildings on 50 acres of grounds, with approximately 2,500 objects and 40,000 archival documents.  The Museum attracts nearly 200,000 visitors annually and is working to strengthen and extend its profile as a cultural resource locally, regionally and nationally.

The position of Social Media Specialist will advance Vizcaya’s institutional goals by engaging our culturally diverse community through a variety of new media tools and platforms.  As a key member of the Museum’s Advancement Division, this position will participate in planning and implementing marketing, membership, programmatic and fundraising strategies that capitalize upon Vizcaya’s upcoming Centennial and a possible capital campaign.  The position reports to the Marketing Director.

The Social Media Specialist will be responsible for: enhancing Vizcaya’s brand and growing awareness of the Museum’s programming areas; developing a cohesive and comprehensive social media program that is focused on digital content, usability and architecture; updating and managing all social media outlets, including regular postings on Facebook, Twitter, YouTube, Linkedin, Google+, Pinterest and blogs; maintaining the Museum’s website, including new and updated content, installation of videos, audio slideshows, QR codes, wallpapers and other multimedia items; collaborating with colleagues to promote public program offerings and membership opportunities; researching and analyzing web analytics and social media traffic for weekly reports; and producing monthly email communications based on an annual editorial calendar focused on diverse stakeholders, members and prospective supporters.

Requirements: Bachelor’s degree. One year of professional experience in communication, marketing and/or public relations to include experience with social media sites is required. Bilingual (English/Spanish) preferred, but not required.

Minimum Starting Salary: $42,790

Apply: http://www.miamidade.gov/humanresources/jobs.asp no later than August 5, 2015.

Job Opening ID: 35383

Hiring decisions are contingent upon the results of a physical examination, including alcohol/drug screening and background check. Equal Opportunity Employer/M/F/D/Veterans Preference.