Category Archives: Racial Bias

What Does the IAT Tell Us?

In our second lecture on Prejudice, we discussed the Implicit Association Test (IAT). In fact, I asked you to take a low-tech version of the test as part of that lecture. And you can take multiple versions of the test … Continue reading

Posted in Attitudes, Chapter 13, Racial Bias, Research Methods, Social Cognition, Stereotypes | 6 Comments

Video Games and Racial Stereotypes

Here’s a write-up of a study that a PSY 13 student sent me last semester: video gamers playing with a Black avatar act more aggressively and subsequently exhibit more racial bias. Really fascinating (and concerning) study. And it combines several … Continue reading

Posted in Aggression, Chapter 13, Media, Racial Bias, Research Study | 13 Comments

The NFL’s Least Favorite Super Bowl Ad

This ad first started making the rounds on my Facebook feed during Super Bowl XXXVIII a few years ago.  Stick with it all the way to the end for the payoff: For those non-football fans out there, it’s an ad … Continue reading

Posted in Chapter 3, Media, Racial Bias, Schemas, Stereotypes, Uncategorized | 9 Comments

More on Schemas, Expectations, and Race

Reactions in light of our new topic of social cognition? What’s the relevance here of schemas?  The type of associations Eberhardt et al. (2004) discuss?  For that matter, what about the bystander intervention component at play here?

Posted in Bystander Effect, Chapter 3, Media, Racial Bias, Schemas, Social Cognition, Stereotypes | 9 Comments