Marketing Department
Full-time position with Benefits
Base salary + Commission
The Director of Business Development (DBD) is responsible for leading the growth of museum-wide sales initiatives and developing new business sales opportunities. This position’s primary goal is to promote MOSI as a premier travel destination in order to increase out-of-market and travel related revenues.
POSITION REQUIREMENTS/RESPONSIBILITIES:
- Develop, implement and manage MOSI’s business development plan and provide input into strategic business growth and improvement decisions.
- Pro-actively identify new and different business opportunities to provide increased sales
- Develop strategies and partnerships to drive out-of-market visitor traffic, specifically targeting the travel and hospitality industry.
- Develop and implement a tourism marketing plan for the Bay area working closely with hotels/motels, restaurants, wineries, county attractions, etc.
- Promote and expand overall MOSI awareness as a premier destination with city tourism publications and organizations.
- Develop and maintain relationships with all local tourism service providers in the Tampa Bay area including but not limited to CityPass, hoteliers, restaurateurs, AAA, ticket vendors and attractions.
- Manage Trio relationship and ensure exceptional representation of MOSI’s brand.
- Develop tourism content for MOSI website and publications and manage the distribution of all tourism related publications and collateral.
- Monitor city tourism statistics, projects and trends; track, analyze and measure return on investment of overall visitor sales.
- Plan new research-based advertising strategies for current and subsequent years that will increase leisure travel market share.
- Develop relationships with national, international and regional tourism based publications and writers, tours operators and travel agents.
- Lead a sales team dedicated to maximizing all sales opportunities, proactively creating new opportunities and achieving sales targets.
- Brief and train the Business Development team on all opportunities and identify sales training requirements for the team
- Develop and manage relationships with industry partners and work with them on business growth opportunities beneficial to all parties.
- Undertake a commission review on an annual basis to ensure sales reflect accurate commission levels
- Maintain up to date with all industry trends, issues and news
- Work with key MOSI staff to ensure all business opportunities are managed professionally and cross selling opportunities are maximized
- Work closely with MOSI marketing department to ensure all sales opportunities are maximized with product partners and through marketing initiatives
- Provide strong MOSI representation at all times
EXPERIENCE / QUALIFICATIONS
- Experience as a Business Development Manager in the tourism/travel industry preferred
- High level contract negotiation experience
- Minimum of 2 years of Marketing and/or product development experience required
SKILLS / ABILITIES
- Demonstrated ability to lead and manage a successful sales focused team
- Strong analytical and organizational skills. Attention to detail a must.
- Ability to work under pressure and meet deadlines.
- Ability to develop and foster industry relationships is a must.
- Sales Management and negotiation skills
- Strong interpersonal and communication skills
- Advanced computer literacy
- Business plan and report writing skills
- Valid FL Driver’s license and ability to travel
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